Using rapid process digitization to transform the customer experience

How the use of historical data can help organizations become more adaptive in their customer journey optimization strategies

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Many processes were not designed with today’s digital and omnichannel environment in mind, with existing process environments often proving to be very complex and comprised of a jumble of patches that often hide the true customer journey from view.

While process renewal and redesign is lengthy and often relies upon several departments, the use of historical data to predict the impact of process change on the customer, known as rapid process digitization, can help businesses be more agile in their initiatives.

This white paper outlines how a multinational telecom company used rapid process digitization to transform the customer experience by mining, designing and improving its processes.

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Download this white paper to:

  • Discover how process mining can support the rapid visualization of customer journeys.
  • Learn how to transform process mining results into actionable insights and intelligence.
  • Read about a multinational telecoms provider which reduced a 15-day process into five minutes.
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