Orange Business boosts digital transformation with leading tech partners

Orange Business is accelerating digital transformation to deliver simpler, more flexible and artificial intelligence (AI) native experiences centered around trust.

Supported by leading technology partners including ServiceNow and Splunk, the transformation reinforces Orange Business’ commitment to operational excellence (OPEX), innovation and long-term customer value, according to the announcement.

Orange Business aims to redefine simplicity, innovation and customer centricity in an increasingly fast-moving, complex and technology-driven world.

Orange Business accelerates digital transformation

Orange Business is redesigning its product portfolio, customer journeys and internal platforms, stated a press release. Central to this strategy is a greenfield IT ecosystem delivering fully digital-native and AI-powered experiences.

The objective is to offer seamless, flexible and trusted solutions that can be consumed on demand, while accelerating innovation and drastically reducing time-to-market.

“Our transformation is not just about technology: it’s about how we create radically better experiences for our customers,” said Hriday Ravindranath, chief technology and information officer at Orange Business. “By partnering with industry leaders, we are building a next-generation, fully digital and AI-native Orange Business. This is a holistic transformation across the entire business focused on delivering simplicity, flexibility and trusted solutions that truly make a difference.”

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A powerful ecosystem of leading technology partners

The large-scale transformation is supported by a powerful ecosystem of leading technology partners. Orange Business selected the following companies to play a key role in building a secure, modular and future-proof digital ecosystem:

• ServiceNow – accelerating and simplifying project and service management across the organization.
• Splunk – ensuring advanced observability and data-driven monitoring.
• Blue Planet – for intelligent automation across multiple network vendors and domains, providing service order management, orchestration and AI-powered service assurance processes.
• CSG – simplifying the quote-to-cash process, enabling faster, error-free product configuration and order fulfillment.

“Orange Business’ ongoing transformation highlights a strategic shift toward a platform-driven, innovative approach that aligns well with enterprise customer expectations,” commented John Marcus, senior principal analyst at GlobalData. “The significant investments in digital integration, automation and AI-enabled solutions demonstrate a clear focus on delivering an excellent customer experience with streamlined offerings and enhanced agility.”

Read how Orange is evolving its operations model

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