Innovating Your Way through the Economic Crisis



Genna Weiss
02/17/2009

Many experts agree that radical innovation is necessary to stay afloat in today’s turbulent economy. In this Profit through Process podcast, Genna Weiss of Six Sigma IQ speaks with Rowan Gibson, global business strategist, expert on radical innovation and best-selling author of Innovation to the Core and Rethinking the Future, who discusses how an organization can balance its short-term needs with its long-term innovation goals, how to maintain employee engagement for innovation and how to keep up innovation program momentum despite the need to cut costs.