Celonis opens Korean headquarters to boost AI-driven business transformation in APAC

Process intelligence vendor Celonis has officially opened its Korean headquarters in Seoul to accelerate artificial intelligence (AI) driven business transformation in the Asia-Pacific (APAC) region.

Across APAC, enterprises are investing heavily in AI, yet most are still struggling to turn those investments into measurable business outcomes. The new Celonis Korea office marks a strategic move to help organizations close that gap and realize return on AI by combining the power of AI with process intelligence, according to the announcement.

Business transformation is a fundamental imperative for survival and sustainable growth in the APAC region. More than half of surveyed APAC organizations (58 percent) consider business transformation a mission-critical strategy for driving growth, managing turnaround, and delivering strategic objectives, the PEX Report 2025/26 found.

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Bridging the divide between AI expectation and AI impact

As Korean organizations accelerate their digital transformation programs, Celonis is helping them bridge the divide between AI expectation and AI impact, ensuring that innovation translates into real, measurable value, stated a press release.

The Celonis team in the Seoul office and its partners will support enterprises as they move toward the AI-driven and composable enterprise of the future, one that can improve continuously, adapt instantly, and innovate freely.

“Korea is among the most advanced and innovative markets in Asia, especially when it comes to AI-led transformation,” said Bastian Nominacher, co-CEO and co-founder of Celonis. “Our new office in Seoul reflects our commitment to helping Korean enterprises turn AI investments into operational excellence. It’s the next step in our mission to make AI truly work in the enterprise and to deliver real value.”

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Celonis strengthens its footprint in Korea

Celonis is continuing to strengthen its footprint in Korea. Working with Samsung Fire & Marine Insurance (SFMI) and other leading Korean enterprises, Celonis has demonstrated how process intelligence delivers real operational improvements – helping organizations identify inefficiencies, quantify their impact, and drive optimization.

“Korean enterprises are ready to move beyond automation toward true intelligence,” commented Jay Chun, managing director for Celonis Korea. “We’re proud to work alongside leading organizations to help their teams innovate faster, operate smarter, and compete globally by combining AI with process intelligence.”

To maximize its impact in Korea, Celonis will continue to collaborate with its global strategic partner KPMG, as well as UClick, a respected local systems integrator.

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