Driving Business Growth Through the Practice of Creative Imitation: Part I




Editor's Note: We live in a business world that increasingly worships innovation. Why? Because it is essential to sustaining long-term growth and profits.But before all our energy and imagination is directed at producing and managing innovation, it's useful in to look at the realities of business life. Most "newness" is not innovation at all. In reality, it's what Peter F. Drucker called "creative imitation," and what Tom Peters colorfully named "swiping from the best with pride."Every...
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