Breaking the bottlenecks: Why AI ambitions fail without process confidence

Key findings from new research on digital trends

09/17/2025


As organizations race toward AI adoption and digital transformation, many are discovering a critical gap: while AI readiness is accelerating, confidence in core business processes is falling behind. This session will unveil fresh global research exploring this disconnect and uncover the silent barriers slowing enterprise transformation - from tangled processes and governance blind spots to a lack of operational visibility.

Join us for an engaging 30-minute session that combines real-world insights from AstraZeneca with research-backed perspectives. Through an engaging fireside discussion and a practical case study, we’ll explore how leading organizations are bridging the gap between AI potential and operational reality—unlocking better, faster, and more sustainable ways of working.

Attendees will walk away with:

  • Key findings from brand-new research on digital transformation trends
  • Real-world lessons from enterprise change leaders
  • A practical roadmap to align process excellence with AI-driven innovation

Speakers:

David Barnes, Head of Business Process Management, AstraZeneca
Alexander Trail, Senior Account Executive – Northern Europe, GBTEC

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