Lean Six Sigma for Sale

Posted: 02/24/2009
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This session explains how to implement Lean Six Sigma by applying a sales approach using basic marketing and sales tools. This covers: Learning what are you actually selling when you are selling Lean Six Sigma? What makes your customer ‘tick’?; enabling the sale of Lean Six Sigma within your organization; penetrating the marketplace, the Lean Six Sigma Sales funnel; using Lean Six Sigma promoters to get the message across to operational heads; overcoming competitors (other programmes) and getting fair share of financial resources; and learning how to get the most in a "survival of the fittest" environment.

Presented by: Arie Kleingeld, Manager Lean Six Sigma
programme, KPN