Using BPM and Case Management to Transform Your Business

This FREE webinar was recorded on:
Thursday, June 14, 2012
11:00 AM - 12:00 PM EDT
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 Understanding the keys to effective BPM for your business

Some companies embark on their BPM journey by purchasing a BPM technology and then wonder, now what? Whether you’re in this situation, are looking at taking the plunge into BPM, or are a few years into your journey and wondering how to take it to the next level, this webinar will help guide you through the keys to using BPM and case management effectively in order to deliver increasing levels of business value.

In this webinar, Chris Preston from EMC’s Information Intelligence Group, shares more than 25 years experience in workflow and BPM to help you clearly identify how to use BPM and case management strategically for business transformation.

Attend this webinar to:

  • Learn about the different styles of BPM and how to identify which approach is right for your organization
  • Understand how the BPM landscape has changed and what impact that has on the tools available to you
  • Explore how recent technology changes like Cloud computing and emerging trends, like Big Data, are changing the face of BPM and what that will mean for you
  • Hear practical case studies of how leading companies like International Telecommunication Union (ITU), Generali Hellas, and MD Anderson Cancer Center have successfully implemented case management and understand the critical factors in getting the most out of your BPM technology investment


This Webinar takes place at 11:00 AM EDT (New York) / 16:00 BST (London) / 17:00 CEST (Paris) /  23:00 HKT (Hong Kong) /  01:00 EST (Sydney). For additional time zones, please use the time converter at  If you miss the release time, don't worry - this webinar will also be made available on demand.


Chris Preston
Senior Director, Integrated Technology Strategy
Information Intelligence Group, EMC

Chris is responsible for supporting key product and marketing initiatives across the IIG division at EMC on a worldwide basis. Preston’s industry experience spans more than 25-years in BPM, Workflow, Imaging, Content Management, Customer Communications Management, Web Customer Experience and Interactive Marketing. 

He has been a prominent speaker and on various panel discussions covering technology and business trends, best practices and information management strategy for events such as, AIIM International/Info360, Business Process Excellence for Financial Services, TAWPI, Gartner Portals, Content & Collaboration & BPM Conferences, EMC World, and many others.

Before joining EMC, Preston was SVP of Marketing at Lantronix Corporation and Vice President of Worldwide Product Marketing for BPM Products & Markets for FileNet Corporation (now IBM).  In addition, Preston also held a variety of sales and marketing positions at Eastman Kodak Company and held executive management positions with McCann Erickson and delivering eBusiness consulting, interactive advertising and eCRM services to clients in financial services, insurance, consumer products, retail, manufacturing, transportation, utilities, healthcare and government.  He graduated from the University of Missouri – Columbia with a BSBA in Marketing.

Twitter: @cpreston64