Susan Lin

Director of Data, Analytics and Business Intelligence Cornell University

Susan is a people-centered, data-driven transformation leader with more than two decades of experience helping organizations bridge the gap between business and technology. Her work spans higher education, financial services, hospitality, and consulting—with a consistent focus on enabling better decisions, stronger teams, and lasting impact. At Cornell, Susan leads the Student Campus Life Data Office and is driving a multi-year initiative to modernize the data ecosystem - building sustainable data architecture, strengthening data governance and privacy practices, and accelerating informed-decision capabilities.

She blends strategic change management with practical, people-first execution—building trust, aligning resources with organizational priorities, and breaking down silos to help teams move from intention to impact.

Earlier in her career at Lloyds Banking Group, Susan rolled out of customer journey analytics to drive cross-product sales and enhance customer experience. She also played a key role in a major financial merger, helping protect profitability and ensuring compliance during a time of significant change.

Susan is known for her ability to see the big picture while staying grounded in the realities of execution. She is deeply committed to empowering others through knowledge, fostering collaboration, creating environments where people are supported and inspired to lead meaningful change.