Adam Schreiber is a transformation communications leader and strategic advisor with deep expertise in Human Capital strategy, change management, and enterprise communications. He has built his career helping global organizations navigate complex, people-focused transformation—turning strategy into clear narratives, aligned leadership action, and sustained employee adoption.
He currently serves as Senior Director and Head of Transformations & Change Communications at PepsiCo, where he leads communications strategy for enterprise-wide change. Adam is also Vice Chair of the Executive Council for Leading Change and serves on the Advisory Board of Montclair State University's Feliciano School of Business.
Before PepsiCo, Adam was Global Director of Change & Communications within Johnson & Johnson's Enterprise Transformation Office, where he led the people and communications strategy for major global initiatives. Earlier in his career, he held senior consulting roles at Slalom and PwC, guiding Fortune 500 clients through large-scale transformation, organizational design, and adoption programs. His experience also includes leading Employee Engagement at Prudential Financial, serving as Strategy Director at a boutique brand and reputation consultancy, and co-founding a technology startup—giving him a multidisciplinary perspective on how organizations, leaders, and employees move through change.
Periods of uncertainty test leadership. When priorities shift, information is incomplete, and the path forward is unclear, teams can quickly experience confusion, anxiety, and loss of confidence. In these moments, leaders play a critical role in creating stability, not by having all the answers, but by providing clarity, consistency, and direction while navigating what is unknown. This session explores practical approaches to leading effectively through uncertainty, helping leaders communicate with transparency, recognise emerging concerns early, and create the structure and confidence teams need to remain focused and resilient.
• Build trust through uncertainty by communicating clearly, consistently, and transparently, even when all the answers are not yet known
• Recognise and respond to uncertainty signals by identifying changes in behaviour, engagement, confidence, and team dynamics early
• Create stability in ambiguity by establishing clear communication rhythms, expectations, decision-making principles, and feedback loops
• Lead with confidence without false certainty by balancing honesty about what is unknown with clarity about what teams can control
Check out the incredible speaker line-up to see who will be joining Adam.
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