Veronica Hull is a seasoned professional and dynamic leader in the aviation industry, currently serving as the Head of Transformation at Vueling following, more than 18 years at Virgin Atlantic in a plethora of roles with demonstrated experience across various domains including change management, delivery, e-commerce, sales, digital strategies, ancillary revenue, loyalty programs, distribution, and overall strategic planning.
The global pandemic changed the travel industry. Vueling Airlines knew it needed to transform or risk being left behind. In this session, Vueling’s Head of Transformation Veronica Mae Hull will share insights and lessons learned from “Vueling Transform,” an enterprise-wide program with 20+ initiatives spanning operations, next-generation revenue management, company culture, and more. She’ll share best practices for turning transformation from a one-time project to an always-on discipline, for ensuring AI investments deliver their expected value, and the technology and tools that helped her make transformation stick–on the ground and in the air.
Check out the incredible speaker line-up to see who will be joining Veronica.
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