Process Theory
Theo Priestley

Does Social spell the end of the Outside-In customer experience?

Social business is about connection, trust, transparency, and engagement. That means it's time to design processes to reflect just how interconnected all the touch-points are - not just from a customer viewpoint - says Theo Priestley.

by: Theo Priestley
Published: October 15, 2012
Tags: Theo Priestly, social business, process improvement, customer centricity, Outside-In