Lars Reinkemeyer is Vice President at Siemens AG. With more than 25 years of business experiences, he has held various management positions in Strategy, Sales, General Management, Compliance and IT. 2008 he started building a corporate data lake, which is actively used by more than 15.000 employees for data analytics. Since 2014 he developed Process Mining applications in close partnership with Celonis, a German unicorn. Today more than 5.000 employees use these applications for process optimisation and digital transformation.