Toby Butler
Toby Butler is the Head of CRM at TalkTalk responsible for delivery of CRM transformation. He was formally the subject matter expert and product owner for CRM at TalkTalk based in London. 
Prior to TalkTalk, Toby served as a CDM Technical Architect working on assignment for a Malaysian Telco (based in Kuala Lumpur) on an implementation of a real-time decisioning software stack CDM 6.7 for NBA & Bundle Negotiator functionality for call centre and retail operations.