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George
Liebermann, Ph.D., P.Eng., FCAE

George Liebermann, Ph.D., P.Eng., FCAE
Xerox has evolved its innovation process by focusing on customer pain points for research inspiration and product enhancement. The approach is called "dreaming with customers"; and it promises future technologies that reduce processes or systems that aren’t as effective and efficient as needed. According to Sophie Vandebroek, Xerox...Full Article »