profitability
Competing for Customers and Winning with Value: Breakthrough Strategies for Market Dominance
April 20 by Book ReviewR. Eric Reidenbach and Reginald W. Goeke2006, ASQ PressThis book brings together, for the first time, two very powerful concepts: customer value and competitive planning. Together they create a powerf...
Strategic Six Sigma for Champions: Keys to Sustainable Competitive Advantage
April 20 by Book ReviewR. Eric Reidenbach and Reginald W. Goeke2006, ASQ PressRecent advances in the measurement and management of customer value now make it a powerful tool for identifying and prioritizing Six Sigma projec...